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Privacy Policy

Last updated: June 17, 2025

Buen Ojo (“we,” “us,” or “our”) is committed to respecting your privacy. This Privacy Policy outlines what information we collect, how we use it, and the choices you have. By using our website (https://buenojo.com), you consent to this policy.


1. Who we are

Our website address is: https://buenojo.com
Location: Buen Ojo is based in the United States (Alaska).


2. What personal data we collect and why

Type of Data Purpose Legal Basis
Name and email address For sending digital products, newsletters, and customer support Consent
Billing address For processing purchases Contractual necessity
IP address & browser/device info For security, analytics, and spam protection Legitimate interest
Usage data (e.g. pages visited, clicks) via Google Analytics To understand user behavior and improve site performance Legitimate interest; Consent (EU/UK users)

3. Who we share your data with

Third Party Purpose Location
Google Analytics Website usage analytics USA (with IP anonymization)
Mailchimp and/or MailerLite* Email marketing and subscription management USA
WooCommerce / PayPal Processing payments and delivering digital products USA

We do not sell or rent your personal information to third parties.

*We currently use MailerLite to manage newsletters and downloads. We may use Mailchimp for specific campaigns in the future. You can contact us to request deletion from either system if you are unable to unsubscribe via the link included in the email footers.

4. Cookies

We use cookies to:

  • Keep you logged in to your account

  • Understand how visitors interact with our site (via Google Analytics)

You can control or delete cookies via your browser settings. EU/UK users will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies.

Learn more about Google Analytics cookies and opt-out options: https://tools.google.com/dlpage/gaoptout


5. Embedded content from other websites

Articles or pages on this site may include embedded content (e.g. videos, images, articles). Embedded content behaves in the exact same way as if the visitor has visited the other website. These sites may collect data about you.


6. How long we retain your data

We retain data only as long as necessary for the purpose it was collected, including fulfilling any legal, accounting, or reporting obligations.


7. What rights you have

You can:

  • Request access to the data we have about you

  • Ask for corrections or deletion

  • Withdraw consent at any time (e.g., unsubscribe from emails)

To make a request, please reach out through our Contact page.


8. How we protect your data

We implement secure protocols (SSL), limited access to personal data, and encryption tools where appropriate.


9. Contact us

If you have any privacy-specific concerns, please reach out through our Contact page.


10. Changes to this policy

We may update this Privacy Policy from time to time. The updated version will always be posted here.


Optional: Cookie Policy Link

For more details, view our Cookie Policy.